A communications
toolkit for nonprofits
Learn how to build a compelling narrative for your nonprofit along with an actionable communications framework. No prior experience with marketing/ communications is required. We will help you build a solid foundation of basic concepts and then walk you through the steps of building your own communications plan.
Why did we build Comms Compass?
Organization leaders often understand the importance of a strong communication plan but they don’t always know where to start. Then there are limitations of team size and necessary skills. To add to the confusion, there are many different digital marketing platforms and tools. It can be hard to figure out what’s right for your organization. Using the Comms Compass toolkit will give you a framework to think about communications for your organization.
Because we noticed a gap...
Should we get a CRM? Why?
How much does it cost? How do I compare the alternative?
Social media, Email, PR...
Which tactics will result in the most impact for us ?
We have not put ourselves out there, we have to talk
more about our work, but how & where?
There are so many social media platforms, which ones
should we focus on?
I know we should work on a communications strategy,
but don't know where to start..
Start your course!
Meet the instructors
Anuja Apte
Founder
Marketing professional with 15+ yrs of global experience. Responsible for overall strategy and deliverables.
Simran Dengre
Head of Digital Marketing
A data-driven marketer by training and passion. Responsible for PPC, analytics and demand generation
Monidhruba Banerjee
Head of Communication
Equipped with over two decades of marketing experience she has affinity towards the social sector. Responsible for all things communications.
About Forest Street Consulting
Forest Street Consulting is a marketing & communications agency that understands the needs of the development sector. Organizations in this sector are working towards building just, equitable and sustainable societies. As passionate marketers, we believe that every social cause deserves an equally effective communications strategy. We are thrilled when our digital marketing expertise helps non-profits move their missions forward transforming intent into impact.
"We understand that non-profit organisations rarely have resource personnel/teams for marketing and communications roles. The Comms Compass workshop was therefore valuable for the Rainmatter Foundation's participating organisations.
These teams now feel confident and better equipped to understand and segment their audiences, work out the best pathways to reach them and tailor the message they want to convey. We are pleased that we partnered with Anuja & Shwetha, and are especially glad that they dedicatedly guided these teams throughout the four-week engagement period."
Marisha Thankur, Head of Communications